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From Bench to Business — Mastering Research Commercialization (Online Course)

From Bench to Business — Mastering Research Commercialization (Online Course)

Practical online course that teaches academics, TTOs and innovators how to commercialize research: IP strategy, funding, market discovery, team building, regulation & deals — with African case studies and hands-on capstone.

$150

$300
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Has discount
Expiry period Lifetime
Made in English
Last updated at Thu Sep 2025
Level
Beginner
Total lectures 54
Total quizzes 0
Total duration 0 Hours
Total enrolment 0
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Short description Practical online course that teaches academics, TTOs and innovators how to commercialize research: IP strategy, funding, market discovery, team building, regulation & deals — with African case studies and hands-on capstone.
Outcomes
  • Diagnose commercialization readiness: Evaluate a research output using a standardized readiness rubric and produce a prioritized go/no-go decision brief.
  • Design an IP strategy: Create an IP protection roadmap (national/region/PCT staging) and apply the IP decision checklist to three invention scenarios.
  • Conduct market discovery: Plan and execute customer discovery interviews and surveys, synthesize findings into a validated value proposition and compute TAM/SAM/SOM.
  • Build a funding plan: Map staged funding needs to appropriate sources, prepare a funder/investor brief, and construct a sample budget with milestones.
  • Develop basic financials: Produce a 3-year cash-flow projection, calculate burn rate and model cap-table impacts of a seed round.
  • Assemble and govern teams: Propose a founding team structure with role definitions, equity allocation suggestions and an advisory/board plan.
  • Navigate regulatory pathways: Identify key regulatory and quality requirements for a selected product type and draft a preliminary regulatory timeline.
  • Negotiate deals: Draft core licensing clauses and a starter term sheet; demonstrate negotiation tactics in a role-play simulation.
  • Design a go-to-market model: Select and justify business model choices (licensing, product, service), outline channels and draft a pilot distribution plan.
  • Measure impact responsibly: Define social and health impact indicators, build a basic M&E dashboard and integrate ethical benefit-sharing elements into commercialization plans.
  • Produce a capstone commercialization plan: Deliver a complete, investor-ready commercialization plan including IP roadmap, go-to-market strategy, basic financials and a draft term sheet, defended to peers and mentors.
Requirements
  • Prerequisites: Active engagement in research, a research idea/technology, or responsibility within a TTO/innovation function. Recommended: basic familiarity with research methods and comfort with elementary spreadsheets.
  • Technical Requirements: Reliable internet connection, web browser (Chrome/Firefox recommended). Access to Zoom (or equivalent) for live sessions, Google Drive/Docs or Microsoft Office for assignments.
  • Materials Provided: All templates and checklists (invention disclosure, Lean Canvas, IP checklist, funding checklist, term sheet samples). Case study packets and sample data.
  • Time Commitment: Core course: 3–5 hours/week for 8–12 weeks. Capstone: additional 20–30 hours (spread across the course).
  • Optional but recommended: Team up with at least one collaborator (researcher + business/operations person) for stronger capstone outcomes. Access to institutional TTO documents or a sample invention helps make assignments practical.